Intriduction Wearables

Project

Intriduction Wearables

Brand

Rabobank

TYPE

Brand activation

Paying with your smartphone? For Rabobank The Netherlands we developed an activation campaign. 80 customers tested this new payment device.

In front of the Rabobank Headquarters we placed a big food truck. A special and futuristic dinner, developed by food designer Annelies Hermsen was the perfect setting to test this new device.